Giulia Zoavo

Italian Plates

US license plates, with their illustrated landscapes, drawings and nicknames, have always been fascinating to me. How would Italian plates look if they had the same features as the American ones? I asked myself.

This project is my attempt to answer to that curiosity. And since the word plate evokes both automotive and culinary worlds, I designed them with a focus on traditional products from the 20 Italian regions.

Italian plates is a combination of my Italian roots and my life in the United States, an imaginary road trip across my beautiful Country and the culinary traditions I grew up with.


︎ Sky Arte
︎ La Repubblica
︎ Radio DeeJay
︎ Frizzifrizzi

All images © 2014-2020 Giulia Zoavo